H Dot brand film

This project represents the brand film for H dot, the newly launched branding by Midas IT. From storytelling and concept planning to producing, location scouting, shooting coordination, and casting models, the film's production encompassed every stage of the process. Despite working within a limited budget, the team successfully delivered a high-quality film that meets expectations. The brand film effectively communicates the identity and vision of H dot, establishing itself as a cornerstone for the brand's launch through creative storytelling and collaborative efforts.

Brand film

This project represents the brand film for H dot, the newly launched branding by Midas IT. From storytelling and concept planning to producing, location scouting, shooting coordination, and casting models, the film's production encompassed every stage of the process. Despite working within a limited budget, the team successfully delivered a high-quality film that meets expectations.
The brand film effectively communicates the identity and vision of H dot, establishing itself as a cornerstone for the brand's launch through creative storytelling and collaborative efforts.

마이다스 아이티의 새로운 브랜드 H dot(에이치닷)의 브랜딩 과정에서 탄생한 브랜드 필름 프로젝트입니다. 이 영상은 스토리텔링 기획에서부터 프로듀싱, 현장 조사, 촬영 및 모델 섭외까지 제작 전반을 아우르며, 저예산이라는 한계를 극복하고 높은 퀄리티와 만족스러운 결과물로 완성되었습니다.
새로운 브랜드인 H dot의 정체성과 비전을 효과적으로 전달하기 위해, 팀원들과의 협업을 통해 창의적인 방식으로 스토리를 풀어나갔으며, 브랜드의 시작을 알리는 대표 필름으로 자리 잡게 되었습니다.

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